Westmind - Crm and Dealing with an Unprofitable Custlmer

[Type the company name]| Dealing with an Unprofitable Customer| [Type the document subtitle]| | [Type the incur name]| [Pick the date]| | Question to be addressed: * How should Bamford and Oldenburg deal with the challenges that be in possession of emerged with the Westmid Builders taradiddle? Discussion Recently both Tommy Bamford and Jane Oldenburg have come up with the force of cost based accounting system of alphabet which has lead them to believe that Westmid Builders account was non up to the mark in terms of contributing to the firms performance. The challenge is whether to molten persist with such an unprofitable customer whom they have had good business concern line dealinghips with or whether to drop them in bon gross ton to break profitability of the firm. Managing an unprofitable customer 1. Re Assessing the kin it is really chief(prenominal) to re- assess what sort of open and in tangible relations we hold with our customers. There could be somewhat factors which are not directly visible but turn over a rophy in the non tangible form. 2. Educating Customers Also. Making the customers mindful of the fact that we are not profiting out of making business with them and asking them to contribute towards more profitability or at least a break even in some of the cases would help a great deal.

3. RENEGOTIATE YOUR VALUE proposal of marriage reconsidering your value hint that we are offering to the customer is as well an pickax where in we can change the value we have been offering to slump for profitability. 4. M igrate Customers creating a scenario where ! in we could move some of the customers or products and make a diversification 5. eliminate as a termination resort the last option would be to stop business with a particular customer if all these steps originate to be futile. 6. Customer dis investment is difficult as impart customers are much easier to celebrate than making newer ones. It requires much lesser time and effort. Customer...If you want to remove a full essay, order it on our website: OrderCustomPaper.com

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