Strategies to Ensure Sustainability in Current Economy Climate for Budget Airlines

TABLE OF CONTENTExecutive abstract......................................................................................................................................... 41.0 Introduction................................................................................................................................................ 52.0 Low cost flattops attention In A discern .................................................................................................... 62.1 Present Outlook of The Industries .......................................................................................................... 73.0 AirAsia?s strategic Capabilities.................................................................................................................. 83.1 strategical Capabilities ? spicy Aircraft Utilization .................................................................................. 83.2 strategical Capabilities ? No Frill ............................. ................................................................................ 93.3 Strategic Capabilities ? contour Operations ...................................................................................... 93.4 Strategic Capabilities ? Secondary Airports ......................................................................................... 103.5 Strategic Capabilities ? contention dispersal Systems.............................................................................. 104.0 Competitive Strategy Analysis ................................................................................................................. 115.0 Budget Airlines ? Industry social system Analysis ......................................................................................... 136.0 AirAsia ? Internal &type A; External Analysis.................................................................................................... 157.0 AirAsia ? Identifying Strategic Options ..... ............................................! ................................................... 178.0 device of Short Term Strategic Plan...................................................................................................... 198.1 Corporate & angstrom; commercial enterprise Travelers ........................................................................................................... 198.2 Promoting AirAsia Network Connectivity ........................................................................................... 198.3 in advance(p) in Achieving Customer Satisfaction ................................................................................... 208.4 Innovative in greet Efficient .................................................................................................................. 209.0 Conclusion ............................................................................................................................................... 2210.0 References....................... ....................................................................................................................... 2310.1 Books ................................................................................................................................................. 2310.2 Journal, Articles and Research Publications ....................................................................................... 2310.3 electronic and Printed Media.............................................................................................................. 23Appendix........................................................................................................................................................ 24Appendix 1................................................................................................................................................. 24Ranking Table of plan passengers Carried by Airlines ....................................................... ............. 24Appendix 2a...........................! ..................................................................................................................... 25Europe Low Cost Carrier Share.................................................................................................................. 25Appendix 2b...............................................................................................................................................

25Europe Low Cost Carrier Share.................................................................................................................. 25Appendix 3....................................................... .......................................................................................... 26MAS & AirAsia Passenger add up issue Comparison........................................................................ 26Appendix 4................................................................................................................................................. 26Jet Fuel and Crude Oil Price ....................................................................................................................... 26Appendix 5................................................................................................................................................. 27Fares & Passenger Kilometer Flown on International Market ................................................................... 27Appendix 5................................................................................................................................................. 28Awards & Accola des of AirAsia .......................................! ......................................................................... 284Executive Summary?Demand continues to improve, but profitability remains forever distant,? state Giovanni Bisignani, IATA?sDirector General and CEO. ?Fares have stabilized, but at shadowy levels. interim cost pressures aremounting from reduced aircraft utilization and rising cover level-headed injurys. The industry is not out of the woods yet,?said Bisignani during presenting IATA arcminute quarter results in Geneva on 24th class 2009. A goodsummary on the present situation of airlines industries. Fuel value hiking in early 2008, recession & Influenza A(H1N1) outbreak, and virtuoso after another had struckAirline industries hard for the last 18 months. around of the airlines carried... If you want to get a full essay, order it on our website: OrderCustomPaper.com

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