1.0 Executive compendium\nBayan and Brothers (B&B), is a fresh succus community, convolutioning 100% complete juices with no added ingredients. The founders of the company ar Bayan Dotchev and brothers Mourad and Kareem Awad. They started up their business in the beginning of 2010, with the financial succor of an investor who had an interest in their merchandise. He helped us by drop 1 million Pounds for the dip of our company. We are expecting to launch our products in the end of December 2013. Our product line include constitutive(a) juices that come in 10 different flavours, ranging from classic orangeness juice, to pomegranate and strawberry juice or passion harvesting and coconut juice. In ready to commercialise our products efficiently, we will permit an Integrated Marketing Planning, to bring forth our mission statement, our bespeak market and how we will reach that tar tie market. We will develop a send and posit current the way it is perceived by the c ustomer to match the brand positioning we have elect to go with.\n\n2.0 Corporate and give away Strategies\n2.1 Corporate Image outline\nOur mission statement is to make our consumers enjoy entire juices more(prenominal) than they ever did, giving them enjoyment, health and happiness throughout the day. Our products go away; we are big teeming for the UK market as we offer many different flavours of organic juice. The ten types are: mango, orange, pineapple, kiwi, banana, multivitamin, peach, carrot, orange and mango and carrot and peach. The sizes of our bottles are designed for all needfully and ages; the smallest bottle is 0.25 ml duration the largest is a bottle of 1l .\nB&B is an iconoclastic company name; it is not like a shot related with the services or products provided by our company. However, B&B is soft recognizable and easily remembered for children and older consumers alike. The logo consists of putting surface flowers around an orange which has the roll B& B. The first B looks to the left, and it stands next to a design B. The green symboliz... If you want to get a full essay, roam it on our website:
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